Published in 2024, the 2023 Annual Report marked a significant turning point for GE, commemorating the final year the company operated with its major divisions before their spin-off. To honor this milestone and celebrate GE’s legacy, the report’s design featured a visual timeline of monograms spanning the company’s 131-year history. This approach not only paid tribute to GE’s enduring brand heritage but also symbolized the infinite possibilities of its next chapter.